Effectiveness is doing the right things. In other words operationally orientated in task priority of demand requirements. People need to be efficient to be effective. Efficiency might be dexterous hands on a production line or smooth lubrication of working arts always running freely. Effectiveness on the other hand is general running or overall scope of the company's ability to perform. Being effective means market domination it means supervisor products.

It means having efficient people to be an effective company one must simply outperform or outstrip competitors and their products as well as their profits. Effectiveness creates additional sales it generates through its efficiency the competitive edge. It incorporates and encompasses the extra ingenuity required to surpass, out compete and overall generate higher standards which in turn produce the greatness of the company. Effectiveness is like have all the pieces in plat at your disposal that you can make and interchange move strategically out maneuver you're competitors. You are playing a game of dice that requires 6's all the time.

You may not always get them but the effective company clinches and pulls together more deals and enables greater profitability than the one the allows things simply to transpire. The working model of the company should be based and centered around effectiveness in its endeavor it monopolises and beats struggling ineffective competitors.